Why resell cloud collaboration and communication? Why now? Why HyperOffice?
A recent IDC study shows the Software as a Service (SaaS) market had worldwide revenues of $13.1 billion in 2009 and is forecasted to reach $40.5 billion by 2014. Another AMI study expects cloud related spending by SMBs globally to explode to $95 billion by 2014. Without a doubt, cloud computing is white hot, with Messaging and Collaboration arguably the largest software category taking hold in Software-as-a-Service.

And it is happening right now. According to an April 2011 report by SpiceWorks "42 percent of SMBs currently use or plan to use cloud computing solutions by mid 2011."
The Cloud Messaging & Collaboration market
AMI has identified cloud collaboration and communication as two of the top three areas of growth in cloud computing. Small businesses have outgrown POP email services traditionally offered by web hosting and ISPs. They are seeking mobile and web access to more robust email services and the ability to share calendars and contacts previously stuck in their personal Outlook accounts. Furthermore, collaboration software has become a necessity to enable distributed teams to streamline workflows and collaborate with tools like shared documents, project management, and online forms.
While SharePoint continues to be the fastest growing product for Microsoft, it was built for the needs of large enterprises. Small businesses are finding it too complex to deploy it and financially unfeasible with costs running up to thousands of dollars. According to a recent article in Computerworld ("Microsoft SharePoint: Three deployment challenges") "Only 17.6% of survey respondents feel SharePoint delivers a great out-of-the-box user experience and adequately meets their needs. Conversely, 78% describe SharePoint as somewhat adequate to inadequate, and that it requires additional in-house design and development."
How can VARs and MSPs Benefit from the Cloud?
As more and more SMBs consider cloud based software, they are turning to resellers, their traditional advisors who have helped them select software best suited for their needs. A recent CompTIA survey found that more than half of end users say they will make their purchases from a third-party cloud services provider, defined as a VAR, solution provider or other channel organization. Evidently, VARs and MSPs will carry forward their positions as essential links in the IT eco system in the cloud era as well, and are uniquely positioned to serve the surging demand. By reselling cloud solutions, not only can resellers make recurring license revenues, but make profits off value added services like consulting, implementation, integration, training and customization.
Deliver on the Cloud promise and generate recurring revenues by offering HyperOffice to your customers. Your customers will:
Founded in 1998, HyperOffice is one of the most widely recognised and respected players in cloud communication and collaboration. In HyperOffice, you get a stable and seasoned partner, and the ability to serve your customers with one of the most robust technologies in the market. Plus, you get exclusive partner benefits that no one else offers you. Your customers will:
- Lower operational expenses — no servers or expensive software required
- Improve team and individual productivity — anytime, anywhere access to information, messaging and collaboration applications from PC's, Macs or any mobile device
Streamline and accelerate your sales process by offering HyperOffice
- Offer a fully configurable free trial version of HyperOffice to your customers
- Leverage abundant marketing and training resources — videos, white papers, support sites, help engine and more.
- Ride the cloud wave — your customers are asking about it and want to learn more
- Typical sales cycles are within 30 days
By joining HyperOffice’s cloud collaboration partner program you can focus on your customers and building your business, while HyperOffice delivers the goods. HyperOffice is accountable for a 99.9% uptime guarantee which means you won't ever need to resuscitate another Exchange Server, or rollout patches and upgrades. HyperOffice will help keep you and your clients on the cutting edge of collaboration delivered as software-as-a-service, that's our business, and has been for more than 10 years. We drive 100% of our revenue from delivering the best cloud based messaging and collaboration technology to SMB's. We are committed to regularly improving HyperOffice based on feedback from hundreds of thousands of users and partners worldwide.
How does HyperOffice compare to Google Apps & Microsoft Office 365 / BPOS?
HyperOffice is a fully integrated suite built for SMB's and brings a 10-year track record serving small and medium sized businesses. Google Apps was launched in 2007, Google's maiden foray into the business market. Unlike Google Apps, your customers get a robust suite of fully integrated collaboration and messaging applications. HyperOffice includes many essential team tools like project management and a multi-relational online database that Google Apps does not offer. Your customers won't have to navigate a marketplace of thousands of un-vetted products and figure out how to integrate the data. You sell and support one product from one vendor.
Microsoft BPOS (soon to be rebranded to Office 365) is a refurbished online version of MS's on-premise enterprise products, and can prove to be too complex for SMBs. HyperOffice brings just the right amount of horsepower along with the simplicity for SMB's to easily implement and adopt a comprehensive collaboration platform. Plus, whose brand do you want to be selling? By opting for our white label cloud email and collaboration option, you grow your own brand, not somebody else's. You differentiate yourself, rather than being just another me too player in the Google or Microsoft partner networks.
Offer a solution tailored for SMBs and work with a partner who will invest in getting to know your business and won't bully you around.



